Check out my new blog: GREENWASHING. When you see products with the certification SFI being sold as Sustainable Forest Initiative rememer this: SFI = SELLING FALSE INFORMATION. It should come as no surprise that businesses are lying to get your money by claiming their products are "good for you and good for the environment". The lesson here: become an informed consumer. Don't buy a product with a "do gooder" label without knowing what's behind the label.